Locating The True PR Of The Page?
I’d an e-mail “conversation” this a week ago that we feel others can be helped by “listening in” on. Here you go in conclusion:
Why do xxxxxxx ranks very well on the internet for that phrase xxxxxx xxxxxx when it features a PR of . Another top results have PRs of 5 and 6. Is Page Ranking becoming less important?
My response to Graham was to return and browse an earlier e-newsletter where I discussed this. In issue 48 I discussed anomalies in PR and backlinks. Read it on the internet here:
In reply, Graham authored back:
If Google aren’t telling us the actual PR values, exactly how should we understand the PR of the site? This really is making link exchanges a lot more difficult. How shall we be designed to know whether a hyperlink partner is nice when we have no idea their true PR?
and my reply went something similar to this:
Google released backlinks and Page Ranking data towards the website owner community. However, by doing this, they unleashed a monster.
SEOs rapidly reverse-engineered google’s formula which demonstrated how important both backlinks and PR really would higher rankings.
Every Search engine optimization and the cat went to improve backlinks, while increasing PR for their sites. Understanding the Page Ranking of some other site was fundamental in “manipulating” the PR of your site. Understanding the linking structure of other sites was fundamental in fighting the machine and becoming your link structure perfect to find the best rankings.
SEOs were governing the results using information which grew to become available when Google released PR and backlink data.
How come Google dislike this? Well, Google wants the very best pages to popularity from the rankings. A finest page may be referred to as the page most abundant in relevant content for that search query which was run at google.com.
As webmasters grew to become better at manipulating PR and backlinks, increasingly more rubbish started to come to light within the top results, which remains today. Pages ranking well only just because a good Search engine optimization did work, not since the page is easily the most relevant.
For this reason Google have removed your rights with no longer gives accurate PR or backlink data. They do not would like you to get it any more. They’ve it within their database and employ it for ranking purposes, they just do not tell you just how information anymore.
Regarding your question on how to discover the real PR if Google toolbar doesn’t show it – there’s absolutely no way. This really is information which Google own, and they’ve no obligation allow it for you. By hiding these details, Google most likely hopes that webmasters can give in the obsession of PR and backlinks, and focus on supplying quality content that searchers will discover interesting – content that contributes value towards the internet.
How do we determine if a hyperlink partner is a great one? Simple. Look online and find out if it’s quality or rubbish. An excellent site will be a great link partner, a rubbish site should never be a great link partner.